When you enter our website the image, surrounding text (title, tag line, reviews) and trailer all fade into the screen at the same time. For we thought due to the emotive photograph we've chosen, it should be revealed gradually to the audience instead of appearing suddenly. Much like American Honey we placed the title in the top left corner, using the same font and colour from our teaser trailer and film poster (to illustrate a clear promotional package). The tag line is positioned underneath the title, this is within block capitals much like the rest of the font, as this not only keeps a link between the ancillary texts, but ensures the audience can easily read the information. The whole screen is filled with our protagonist's face in an expression of sadness, which is not only emotive to provoke empathy from the viewer but illustrates the clarity that our whole film is revolved around the protagonist as the victim. The photograph has not been largely edited or photoshopped to keep the realistic nature of the piece to conform to its conventions of the genre. Underneath similar to Room, the reviews by varied papers and magazines are in a slide show motion fading onto the screen consecutively after the other, as this causes more focus to be on each review individually but also provides time for the viewer to read it. Within the bottom right corner we positioned the teaser trailer, which plays automatically upon opening the website to make the viewer watch it as a method of promotion. To the right also is a tab of social media profiles so that viewers can continue its promotion over these platforms.
Once the viewer scrolls down (inspired by American Honey) they reveal four boxes that act as tabs to different pages of the website. The most important of these being the 'Statistics' tab which would reveal the facts behind sexual assault to highlight the reality of the issue (this was inspired by Lion), since as producers we wanted our film to provoke a change in the treatment of sexual assault victims. Behind these four tabs is a moving video of the woodland, from watching the teaser trailer it would be understood that the attack took place within the woods- hence as part of the promotional package to reveal the narrative, woods are incorporated in the teaser, film poster and on the website also.
At the footnote of the page we reveal the production company, as having only been a small company we felt it was unnecessary to have our title on the main page. There are four allocated slots below with extra important information such as the youtube channel, email, hashtag and release date. We placed these here instead of the main page as we wanted to keep the home page extremely simple so that all of the viewers focus was on our protagonist's face.



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